Ontyme — Delivery Management Reinvented
Turning routing chaos into real-time clarity.
The Challenge
Traditional last-mile logistics are often plagued by fragmented driver tools, leading to inefficiencies and communication gaps. Rising fuel costs put immense pressure on profitability, while customers increasingly demand precise, live ETAs and transparent tracking. Ontyme's existing systems struggled to cope, resulting in manual route planning, high operational overhead, and a reactive approach to problem-solving.
Our Approach
Mapped pain points with 12 fleet managers through in-depth interviews and contextual inquiries.
Established a KPI tree (OTD%, cost/stop) and a clear north-star metric for project success.
Developed a WCAG-AA compliant UI kit and created interactive real-time map prototypes in Figma.
Engineered an AI-powered route optimizer and deployed on a scalable serverless infrastructure using Vercel.
The Solution
Intuitive dispatcher dashboard for real-time fleet overview.
Configurable communications settings for driver and customer notifications.
Customer profile and recurring invoicing feature.
Streamlined proof-of-delivery workflow with image capture and signatures.
+40%
Faster Dispatch
30%
Fewer Failed Drops
4.9 ⭐
Driver App Rating
"We cut morning route-planning from 2 hours to 15 minutes, and our drivers are happier than ever."
- COO, Pilot Fleet using Ontyme